Marc Keating

Chief Innovation Officer
Stein IAS

When Marc joined Stein IAS (then IAS b2b Marketing), he was tasked with transforming it into the most digitally advanced B2B marketing agency around. Having led the agency to win countless Business Marketing Association digital awards, Social Media Agency of the Year at The Drum Awards, RAR Digital Agency of the Year and BMA Marketing Technology Agency of the year, for Marc it is mission accomplished.

Responsible for leading the digital strategies and innovations at Stein IAS, including the development of award-winning websites, contact strategies and technology-powered digital marketing campaigns for a number of leading B2B brands, Marc has transformed the way the agency does business. He is the author of Mi Interactions – the bespoke process used to provide clients with an integrated approach to their marketing strategy, and which has helped Stein IAS to become one of the leading B2B digital agencies in the world.

Marc joined Stein IAS 12 years ago following the sale of his digital marketing agency RiverInteractive to Mediasquare plc. Prior to joining, Marc worked at communications giant IDG, where he was involved in a number of high-profile initiatives including the creation of Web Central, IDG’s first UK online Web portal and TheWeb magazine, the first Internet news-stand magazine launched in the UK.

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