Become the CXpert your customers deserve

10:40 AM - 11:10 AM

We all want our customers to love us, but with the responsibility for CX spread across the business it’s too often buried in confusion, inertia and diffused responsibility. Drawing on a series of industry-wide research projects, this session will show you how to overcome those obstacles, clarifying the vital components of excellent CX and where you’re coming unstuck.

You’ll leave this session knowing:

  • The CX fundamentals you should pay attention to
  • Case studies from B2B marketers who are excelling
  • How to benchmark your efforts against your industry peers
  • Frameworks and models to help you in your way

Head of Content ,B2B Marketing